www.pitchforkmedia.com, a website I regularly go to for music news, couldn't even review this album but posted a score of 3.3 out of 10 and a cutesy picture of pugs where the review would be. It pretty much made me sick (except the pugs were there to stop me).

Over the past decade we've come to a point where a lot of people think they are alternative, but they just wear some of the clothes and buy some of the music some of the time. Then they make music themselves and things get really confusing. There are an equal number of people that latch on to indie bands like it's a cult, expecting each one to follow a pretentious code of indie conduct or be severed as unworthy. There's an identity crisis going on that leads to the pitchfork review--an inability to let go of definition and just have a good time. This is exactly what Black Kids do with their music. They don't appear to care if they are a geeky blend of new wave, Motown and Brit-pop set in Florida of all places. They sing unabashedly of teenage lust and getting out on the dance floor. They are not afraid to play simple melodies on their keyboards alongside their more complex rhythm section maneuvers. Like another band from the south I love, The B-52's, they sound like they are doing this because the songs are fun, without any pretention. This band is the real thing, but it isn't designed to blow your mind away because of it. They certainly are not looking to turn off the indie crowd in the process, but to look to their debut to fulfill any indie precedents of clever intellect, instrument use, or production is futile. They can't hear you from the dance floor and excuse me I need to join them.

The band didn't rise up through years of calculated self released material, contacting and negotiating with labels, promoters, etc. They were at the right place and time. The attraction was having a download only EP containing early versions of four of their best songs. They toured Europe building anticipation for their debut. By the time they were ready to record Partie Traumatic the band need not cater to every label whim--they were wanted as is, so to mess with the formula would be a mistake. It's a freedom most bands never get. Another mistake would be to try to write songs that prove the worth of the band to the indie crowd.

The new songs on the album are just as good as the four songs they reworked from their debut EP and blend into the album arrangement seamlessly. The same blend of influences is there, with maybe a little more emphasis on their obvious love for '80s pop from The Cure. I can easily pick out two or three new songs that could be released as singles. But nothing on the release shows they are intending to take over as indie rock gods. The band isn't seeking to play big arenas with their songs, or to bring everyone together for some collective experience. They just want to have fun, so they do.

So to have the opportunity to do what they want, then follow through with an honest release that contains seriously fun and well executed material is much, much more refreshing than reading some jerk go on and on about how the album didn't "wow" him so it must not be any good. I can dance alone if I have to and still have a good time. I guess that's the point.